I’m thinking of starting my own hardcore gym for strength athletes (strongmen, powerlifters, Olympic weightlifters).
However, the region I live in is predominantly white-collared (upper middle class).
Also, there are already a few hardcore gyms around the region about 30-40 minutes away (although the emphasis is on bodybuilding & powerlifting. No real strongman gyms yet).
Do you guys think it would be a good idea to start one?
Should I get a loan from the bank?
Should I rent or buy my own space?
Should I get a business partner, or go at this solo?
How should I go about marketing my gym?
P.S. I already have over $2000 worth of strongman equipment that I’m storing at my current gym so I’m thinking of putting it to good use.