I’m sure this question has been answered before, but what is the reason for no creatine from Biotest.
I’m sure one of the Biotest guys could answer this better.
IMO, why make it?
There is nothing special that can be done with it. Plain micronized C-Monohydrate is all you need. Throw it in your Surge afterwards and you’ve got everything you need.
Save the resources for stuff like the new EFA supplement.
Granted this is true, and while I don’t know the numbers behind it, a creatine product by Biotest would be extremely marketable, especially if it sold for the same or less then most other companies sold their creatine product. In short, while I again do not know the specific numbers, I have a hard time imagining that this would in turn not be profitable for Biotest, which would in turn lead to more money for research.
I see what you are saying… but…
Would Biotest really want to start jumping into every mainstream product? Next thing you know people will ask for Nitric Oxide and Glutamine. They could sell it cheaper but in the end they might have to resort to the competitive nature of these other companies we all hate just to make the production worthwhile. Creatine is a “big market” but it is also covered by every other company.
There are better ways to get Biotest some research money. If you get a box of 36 bars just hand out one to someone you know is looking for a good bar. I got my 2 cases and handed out two to friends of mine. Instant gratification…thats two more customers right there.
You need to address a market where people have a reason to buy off the internet. Biotest thrives on supplements that go above and beyond the competition. The plain fact of creatine that is the same but “cheaper” won’t attract lazy people who’d assume pay an extra $5 to pick it up at the store. Hell, people used to pay $10-15 more for Surge just so they didn’t have to order it off the internet.