This is funny. Of course it's supply and demand. Simple Economics.
However, the post above about Shelby is spot on. He is MUCH cheaper, and you'll probably get the same results. The only difference is eating more often and probably less carbs.
That said - I just re-read the email I'll post an Excerpt:
Option A: 4-Week Consultation
With Continuous Feedback (referral or application only)
Note: Option A is generally speaking only available via a referral from another client.
Alternatively, you can apply for Option A by filling out a questionnaire. After having read your answers, I will tell you if you are eligible for this option.
What you will receive from me:
A tailor-made diet and training plan, aligned with your goal. Your diet plan will include specific calorie and macronutrient intake for different days. I will also make a few sample meal plans for you to follow on these days (based on common and easily obtainable foods). Your training routine will be unique, with detailed guidelines concerning progression, execution and other relevant factors. You'll know what, when and how to eat and train.
Material with advice and guidelines to follow, including pointers on your diet and training routine.
A document with Frequently Asked Questions regarding diet and training.
Continuous feedback and support through bi-weekly progress reports. These reports ensure that you are making progress throughout the consultation period. Based on these reports, I'll modify your diet and training routine (if fat loss stalls, for example).
If eligible: The price for Option A is $1495 / ?1045 for the first month and $700 / ?485 per month thereafter.
Referral: If you meet the criteria, you can proceed with the transaction.
Others: Reply for questionnaire.
Option B: 1-Week Consultation With Progression Guidelines
$795 / ?555 for Option B. Send to BLANK@gmail.com (this is the account used for PayPal)
After payment, you will receive a questionnaire. Your plans will arrive within 1-10 days after I've received the completed questionnaire.
This is the same service and materials as Option A, without progress reports, but with the addition of materials which clearly outlines how to proceed on your own.
Option B was first a simple 1-week consultation. As demand gradually exceeded supply, and the maximum amount of clients that I could realistically deal with was reached in Option A, I expanded Option B and added material/guides that show clients how to proceed on their own once the consultation week has passed. This has worked very well. Clients have been able to apply the methods and progress without continuous support from my side. A time-saver for me and a money-saver for the client.
SO there we have it. It seems with the Option B, 800 bucks, we don't get ongoing support after the 7 days, but an outlined plan to continue progression. Tough to judge just after a week though.