I am very proud of this.
Jehovah’s Witnesses - Publishing Titans
Who knew? Their Watchtower is now the world’s largest magazine. But you can’t buy it anywhere.
By Jim Meyers
Step aside, AARP the magazine. Move over, People. The most widely read magazine in the world is a publication you can’t subscribe to or find on any newsstand.
The Watchtower, the monthly publication of the Jehovah’s Witnesses distributed by volunteers in the course of their house-to-house ministry, now boasts a circulation of more than 25 million.
Last year, the world’s 7.3 million Jehovah’s Witnesses spent 1.5 trillion hours knocking on doors and handing out The Watchtower, a doctrinal guide to Witnesses’ beliefs, according to The New York Review of Magazines. There are plenty of copies to go around. Every month nearly 40 million copies are printed in more than 180 languages for distribution in 236 countries. The closest competitor, AARP The Magazine, has a circulation of just over 24 million.
The Watchtower - the full name is The Watchtower: Announcing Jehovah’s Kingdom - is published by the Watchtower Bible and Tract Society of Pennsylvania, with headquarters near the East River in Brooklyn, N.Y. The Tract Society also publishes a companion magazine, Awake!, as well as a number of books, brochures, and a Bible.
The operation is funded entirely by donations, mostly from Witnesses who leave contributions at their meeting places, called Kingdom Halls. The Witnesses’ overall income is unknown, but in 2001 Newsday listed the Tract Society as one of New York City’s 40 richest corporations, with revenues exceeding $950 million.
The Watchtower’s mission statement is printed on the inside cover page of each issue: “The purpose of this magazine is to honor Jehovah God, the Supreme Ruler of the universe. Just as watchtowers in ancient times enabled a person to observe developments from affair, so this magazine shows us the significance of world events in the light of Bible prophecies. It comforts people with the good news that God’s Kingdom, which is a real government in heaven, will soon bring an end to all wickedness and transform the earth into paradise.”
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