T Nation

HOT-ROX Heat?

I know that the HOT-ROX is supposed to make you warm.
My question is this.
What is actually happening to cause the warmth?
I got it and it is warm. I am running the fan as I type. LOL
Thanks

[quote]wishin wrote:
I know that the HOT-ROX is supposed to make you warm.
My question is this.
What is actually happening to cause the warmth?
I got it and it is warm. I am running the fan as I type. LOL
Thanks[/quote]

A7-E is increasing thermogenic enzyme expression and perhaps UCP expression is contributing as well. Essentially, this is increasing heat production in the body, although, instead of body temperature rising significantly, most people have a relatively easy time disposing of the excess heat via various mechanisms (including shifting blood flow to the surface of the body). In any event, this is what would account for the “feeling” in most cases. I will caution however, as I have dozens of times before, that the “feeling” of warmth is not an indicator that the product is or isn’t working. Any feeling is highly subjective, so while it’s certainly nice to have that warmth, a lack thereof doesn’t mean the product isn’t working. After all, it’s not as if you can “feel” lipolysis occurring.

I’ve never felt warm using this product, but I have always had good results with the product.