I've read about Westside and the conjugate method for a long time. However, it was recently that I started using it thanks to Joe DeFranco's WS4SB 2. I really liked how it was set up (with one day for strongman training).
All the "templates" I've seen for Westside have been for powerlifting. And I didn't feel that some of the recommendations would help me with some of my goals. Now that I see how the standard template can be altered, I absolutely love it. I put a small blog about it on MySpace as well.
To explain the conjugate method to others (as simply as possible), I tell them that it's a method of training multiple strength qualities at the same time (strength, speed, size) so you don't lose those qualities over time like you would during a linear (Western) periodizatin program. Also, you have to let the results speak for themselves in most cases.