save your money:
you can become alpha in about 1 second by deciding what you want and moving toward it. today, right now, think about what you want big or small and get it done. then you move on to the next and the next. there is no rest and there will be no finish line.
what will separate you from the average is simply getting your shit done. if you can make a list everyday of your goals for that day you will be ahead of the game. learn to actually get them all done you're even further out in front. if you can do that for 6 months you'll be waaay above average and prolly able to start making monthly goals which turn into 4 month goals and into yearly goals etc. and then you have vision for distance, direction, and some really good momentum which though tough to start, is even tougher to stop.
being alpha is simply choosing what you want, assuming responsibility, and executing.
to quote Dan John "simple but not easy".
to quote nike "just do it".