1 - CW's programs are not for beginners. 10 x 3 is a very neurologically challenging lift and for that reason alone it wouldn't suit beginners, but the fact that most beginners don't have enough weight on the bar to really differentiate between stuff like 10 x 3, 5 x 5, etc. is another.
2 - As far as I know, CW doesn't like isolation movements. He includes them often for those who just can't stop doing curls after doing them for so many years.
3 - If you're afraid these programs are "too kiddy," try Poliquin's German Volume Training. Good luck.
Oh, and as far as I could tell from responses, CW's ABBHI offers the most amazing strength + hypertrophy results. I don't think there's a program on this site though that has only hypertrophy as its goal... if you want that, do 4 x 15 on leg extensions and leg curls. No joke, extensions have been shown to produce more hypertrophy in the quad than squats. But I'm sure you don't want that.