T Nation

1934 Weight Gainer


Can you imagine this product being advertised today? Apparently, 70 years ago this ad made perfect sense.

http://blog.modernmechanix.com/2007/05/26/kelp-o-malt-skinny-girls/

Girls with "Naturally Skinny" Figures ....AMAZED AT THIS ENTIRELY NEW WAY TO ADD 5 LBS. OF SOLID FLESH IN 1 WEEK...OR NO COST!

New Natural Mineral Concentrate From the Sea, Rich in FOOD IODINE, Building Up Weak, Rundown Men and Women Everywhere.

THOUSANDS of thin, pale, rundown folks - and even "Naturally Skinny" men and women - are amazed at this new, easy way to put on healthy needed pounds quickly. Gains of 15 to 20 lbs. in one month - 5 lbs. in one week - are reported regularly.

Kelp-a-Malt, the new mineral concentrate from the sea - gets right down to the cause of thin, underweight conditions and adds weight through a "3 ways in one" natural process.

First, its rich supply of easily assimilable minerals nourish the digestive glands, which produce the juices that alone enable you to digest the fats and starches, the weight-making elements in your daily diet. Second, Kelp-a-Malt provides an amazingly effective digestive substance which actually digests 4 times its own weight of the flesh-building foods you eat. 

Third, Kelp-a-Malt’s natural FOOD IODINE stimulates and nourishes the internal glands which control assimilation - the process of converting digested food into firm flesh, new strength and energy. Three Kelp-a-Malt tablets contain more iron and copper than a pound of spinach or 7-1/2 lbs. of fresh tomatoes; more calcium than 6 eggs; more phosphorous than 1-1/2 lbs. carrots; more FOOD IODINE than 1600 lbs. of beef.

Try Kelp-a-Malt for a single week and notice the difference - how much better you sleep, how firm flesh appears in place of scrawny hollows and the new energy and strength it brings you! Prescribed and used by physicians, Kelp-a-Malt is fine for children, too - improves their appetities. Remember the name, Kelp-a-Malt, the original and genuine kelp and malt tablets. 

There is nothing else like them, so don’t accept imitations and substitutes. Try Kelp-a-Malt today, and if you don’t gain at least 5 lbs. of good, firm flesh in 1 week, the trial is free. 100 jumbo size tablets, 4 to 5 times the size of ordinary tablets, cost but little. Sold at all good drug, stores. If your dealer has not yet received his supply, send $1.00 for special introductory size bottle of 65 tablets to address below.

KELP-A-MALT

5 lbs in a week, you say?

Where might I acquire this… KELP-A-MALT?

  • ElbowStrike

[quote]ElbowStrike wrote:
5 lbs in a week, you say?

Where might I acquire this… KELP-A-MALT?

  • ElbowStrike[/quote]

I’ll take three please.

I am just amazed it is marketed towards women, could you imagine an ad in a magazine for a female weight gainer today? That would sell real well!

Imagine living in a society where a large percentage of the population were concerned with being too skinny. Wow.

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[quote]KO421 wrote:
I am just amazed it is marketed towards women, could you imagine an ad in a magazine for a female weight gainer today? That would sell real well![/quote]

Oh I wish man. Then I wouldn’t have to look at skinny bitches all the time. I like’s me ladies thick lol

[quote]KO421 wrote:
I am just amazed it is marketed towards women, could you imagine an ad in a magazine for a female weight gainer today? That would sell real well![/quote]

In today’s world of manorexia, I can’t imagine this marketed to anyone.

…sigh

[quote]AssClown wrote:
KO421 wrote:
I am just amazed it is marketed towards women, could you imagine an ad in a magazine for a female weight gainer today? That would sell real well!

Oh I wish man. Then I wouldn’t have to look at skinny bitches all the time. I like’s me ladies thick lol[/quote]

I agree with you, I am not a fan of the crack whore/ Paris Hilton look

More old-school ads:

http://adsoftheworld.com/blog/chris/2007/may/14/the_good_old_days

Amazing.

[quote]jedidiah wrote:
KO421 wrote:
I am just amazed it is marketed towards women, could you imagine an ad in a magazine for a female weight gainer today? That would sell real well!

In today’s world of manorexia, I can’t imagine this marketed to anyone.

…sigh[/quote]

True…
conversation with one of my 16 year old brothers friends about working out.

I explained to him how my gaining 40lbs in a year with some extra fat will allow me to make gains alot faster than worrying about my abs

he was stuned “so you can bulk up and gain some fat than diet and shed the fat and be bigger with abs? That really works?”

I found this funny he just didn’t have a clue, stupid misninformation. Well I try to help where I can.

[quote]KO421 wrote:

…sigh

True…
conversation with one of my 16 year old brothers friends about working out.

I explained to him how my gaining 40lbs in a year with some extra fat will allow me to make gains alot faster than worrying about my abs

he was stuned “so you can bulk up and gain some fat than diet and shed the fat and be bigger with abs? That really works?”

I found this funny he just didn’t have a clue, stupid misninformation. Well I try to help where I can.
[/quote]

I would say they are all hopeless but i just hung out with my little brother and all of his friends. Long story short, one of them is a defensive end and a lacrosse player. He is fifteen and can pull over 400 and squat well into the 3s.

His bench kinda sucks but he broke some part of his shoulder in an accident.

but, yeah, for the most part, talking to anyone younger than me about lifting is just depressing.

[quote]florin wrote:
More old-school ads:

http://adsoftheworld.com/blog/chris/2007/may/14/the_good_old_days

Amazing.[/quote]

ahahaha

just saw these on digg, thought about sharing them…

They’re amazing